About RELX – South Africa
RELX Super-Smooth™
SMOOTHNESS, ENGINEERED WITH PRECISION.
RELX Super Smooth™ is our performance standard and was created with over 100 R&D scientists from the RELX Lab through 76 sensory tests and adjustments which quantified smoothness through 5 performance indicators.
SMOOTHNESS, ENGINEERED WITH PRECISION.
RELX Super Smooth™ is our performance standard and was created with over 100 R&D scientists from the RELX Lab through 76 sensory tests and adjustments which quantified smoothness through 5 performance indicators.
MASTERING MOUTHFEEL
THE STORY BEHIND SUPER SMOOTHTM
“The philosophy behind RELX products is balance and symbolism. We strive for excellence in user experience, functionality and design.”
Chen Chen
RELX’s Chief Product Officer
At RELX, we are guided by a design philosophy to ultimately find the right balance of aesthetic design with a phenomenal user experience.
From day one, this philosophy has been at the core of everything we do. We believe anything is possible with the right amount of experimentation and imagination.
CHANNELING RESULTS
THE STORY BEHIND SUPER SMOOTHTM
THE ENGINEERING PROCESS
RELX’s research and development teams engineered Super Smooth™ through 76 sensory tests with hours of adjustment. We summarized the results into 5 key indicators to understand how to make the vaping experience the smoothest possible.
While simple in nature, the benefits are unmatched. Our devices ensure a Super Smooth™ experience from the first to the last puff.
QUALITY CONTROL
To ensure quality across our entire processes, RELX initiated and developed our RELX Standard. We referenced 30 stringent standards and then formulated our tests to be more complete and strict. Even in areas around the world where the quality level is not compulsory or regulated, our standard of quality does not yield.
Our quality experts continue to define and develop strict product requirements for our manufactures and suppliers.